By Dan Grosswald and Joe Moye
The future of mobility is quickly moving away from vehicle ownership and more towards access to convenient and reliable transportation. This trend places an even greater emphasis on how communities of the future should be built today to provide residents with an alternative mode of connectivity to retail, restaurants, health services, businesses, entertainment, and schools. Now, more advanced community amenities like driverless shuttles are being incorporated into live-work-play developments to address the shift taking place in how people seek to connect from A to B.
A recent industry survey illustrates the opportunities and benefits in creating and implementing a better way to seamlessly connect people and places. The online survey presented questions to more than 2,500 builders and developers throughout the U.S. to take the pulse on current and future plans for community-based transportation services.
Breaking Down the Results
The survey data shows more than one-third of builders and developers currently have some form of community-based transportation service while another 12 percent say they’re currently planning the implementation of these services. Of the services provided bikes, shuttles, and electric scooters makeup the largest types of transportation options.
As many builders look to implement new modes of alternative mobility in their communities, those who do believe that community-based transportation and/or innovations such as driverless shuttle services would add value to the homes in their communities. More than two-thirds of builders and developers responded that it would add value and half of those polled believe this could bring an additional 4 – 6 percent increase in home values within the community.
It’s one of the driving factors builders see as an attractive and unique service feature for potential new residents. Fifty-six percent of builders and developers believe new resident attraction represents the largest motivating factor for the implementation of such mobility systems, followed by enhanced services for residents (52 percent), and added overall revenue (50 percent).
Additionally, this will improve safety in these communities by reducing road congestion while also positively impacting the environment by using electric shuttles in place of gasoline powered personal transportation.
Benefits of Community-Based Transportation Realized
Master planned communities like Tradition and Lake Nona in Florida represent the rise in builders and planned developers who value the importance of community-based services. Specifically, their autonomous mobility networks are improving connectivity, attracting new home buyers, increasing home values, and reducing the need for personal transportation.
Mattamy Homes, the largest privately owned homebuilder in North America and the leading developer in Tradition, developed alternative mobility solutions for residents, employees, and visitors to move around the community to connect residential living, retail, restaurants, and recreational areas. The initial implementation of community-based transportation utilizing driverless shuttles consists of two routes with four stops serving three key destinations in Tradition, including The Landings retail center, Town Square, and their new Manderlie development.
In the first six months of service, Mattamy Homes effectively created a sustainable and safer mode of transportation that reduced the equivalent of nearly 2,300 vehicle trips in the community. By transporting thousands of passengers in the initial months of service with 100 percent electric driverless shuttles, Tradition moved more people with fewer vehicles and reduced its carbon footprint.
Through a phased approach and through a combination of public roads and dedicated infrastructure in the future, Tradition will continue to expand its autonomous mobility services alongside its nearly 20 miles of experiential trailheads, which will include stops at the Cleveland Clinic Tradition Hospital, the future sites of The Stars and Stripes park, an iconic heart-shaped art installation, future commercial shopping centers, schools, and medical facilities in the development. Each of the stops along the trailhead will be accessible by the autonomous shuttles service with a designated stop. Upon completion of the development the community will consist of 12 total residential communities at full buildout.
In summary, as more people move away from city centers and more toward live-work-play communities, those with walking trails and dog parks, and athletic amenities like tennis and basketball courts, and community pools increase property values. The results obtained from this industry survey also clearly indicate that communities with a better and safer way to get around attract more home buyers, increase home values and provide a level of mobility-for-all for those seeking and needing it.
Dan Grosswald comes to Mattamy with more than 30 years of experience in the home building industry, most recently as division president with Lennar in South East Florida, a position he also held at CalAtlantic and Standard Pacific. He began his career in the industry as a land development and construction project manager with Interdevco in Miami. Grosswald became Dade/Palm Beach division president with Lennar, South Florida regional vice president for Toll Brothers, COO for Levitt and Sons in Ft. Lauderdale FL and president of Benchmark Custom Builders in Boca Raton. He holds an MBA from Florida Atlantic University and a Bachelor of Science in Construction Management from Florida International University.
Joe Moye has over 30 years of experience as a business executive and entrepreneur across the technology industry serving both the private and public sectors. Before joining Beep, Joe was the General Manager of the Public Sector Business Unit and President of the Software Division for Virtustream, a leading enterprise cloud services and software company. He was a member of the executive team which successfully integrated the business, post-acquisition, into Dell Technologies. Prior to that, Joe served as President of Blackbaud’s (BLKB) Enterprise Software Group where he led the transformation of the group’s migration to a leading SAAS platform and business model. Joe also previously held the position of CEO for Capgemini’s U.S. Public Sector Company where he led multiple strategic transformation programs for the Departments of Transportation, Defense, Homeland Security and Agriculture. He originally founded Gazelle Consulting, a branded leader of strategic services in data modeling, data enrichment and analytics for the financial services industry. This business was acquired by Adjoined Consulting and ultimately by Capgemini in 2006.